The company credits the strong results to improvements in operational performance, utilization of new data systems and scorecards to measure operational execution, innovative new products and faster service.
July 15, 2015
Checkers & Rally's Restaurants Inc. closed out Q2 with 25 new franchisees, totaling 56 units year-to-date, as part of its strategy of reaching 100 units before year's end, the company announced.
Systemwide same-store sales have increased 8.6 percent over the past three years, according to the company, nearly doubling its bottom line profit.
The company credits the results to improvements in operational performance, utilization of new data systems and scorecards to measure operational execution, innovative new products and faster service. Service is has increased speed by nearly a minute per transaction due to the improvements, the release said.
"We've also doubled down on providing our late-night guests with what they crave most," said Jennifer Durham, Vice President of Franchise Development for Checkers & Rally’s Restaurants, Inc.. "We have a perfect late-night menu that answers what guests crave, and our focus has resulted in this day part's growth. We've doubled our sales in the late-night day part and more than twenty percent of our business now happens after 10 p.m."
According to Franchise Business Review, which ranked the company No. 1 fast food restaurant and No. 1 multi-unit restaurant concept in franchise satisfaction, its satisfaction survey from 2014 found that nearly 85 percent of current franchisees are planning to grow with the brand.
"We believe in order to be a good franchisor, you have to put yourself in the shoes of your franchisees. Not figuratively, literally. We build restaurants and we run restaurants and our franchisees know we're right there with them," Durham said.
Checkers and Rally's has signed more than 100 new franchisees in the last three years and opened 35 new restaurants during 2014, with plans to add 40 to 50 in 2015, the announcement said.